Our Services

Our services are designed to provide you with the help you need to effectively and successfully serve your existing and future customers and constituents. We provide a cost-effective and timely service that minimizes turn-around time, enabling our clients to take immediate action.

Research Services

Various research techniques are employed in all of the assignments our clients engage us to undertake. Staff are fully conversant in the development and application of numerous research techniques and analytical methods.

Research Techniques	Analytical Methods
v Telephone surveys v Mail surveys v Web-based surveys v Customer intercept surveys v Depth interviews v Focus group discussions v Desk research and database searches	v Content analysis v Descriptive Analysis v Inferential Analysis v Differences Analysis v Associative Analysis v Predictive Analysis

We also offer a monthly telephone survey service called HarGroup Omnibus. This innovative cost-sharing telephone survey enables clients to gather current, accurate and reliable information from Calgary and Alberta populations.

Find Out More About Our Research Services

Consulting Services

Our professional consultants offer specialized expertise in the following areas:

(select each service area to learn more)

v Needs and Preferences Studies

§ Needs assessments

§ Awareness, attitude and user assessments

v Citizen/customer satisfaction measurement

§ Citizen satisfaction measures

§ Customer retention

v Advertising Awareness & Effectiveness

§ Advertising recall

§ Advertising reach

§ Concept and copy testing

v Policy/Program Evaluation & Development

§ Performance measurement

§ Continuous improvement

§ Benchmarking/best practices

v Business/Strategic Planning

§ Mission and vision statements

§ Corporate objectives

§ Balanced scorecard

§ Key success factors

v Marketing Strategy and Planning

§ Market demand analysis

§ Pricing analysis

§ Market feasibility studies

§ Location/distribution studies

§ Market/customer segmentation

v Economic Planning and Analysis

§ Economic profiles

§ Economic and fiscal impact studies

§ Socio-economic impact studies

v Organizational Development

§ Organizational Review

§ Job Design and Descriptions

§ Compensation Studies

For more information about how we can help meet your needs, contact us today:

admin@hargroup.ca

Calgary, Alberta (403) 261-7999

Toll Free 1-877-431-5002

Omnibus Services

Learn more about the

HarGroup Omnibus

Employment

Opportunities

Submit your resume:

admin@hargroup.ca

Revised: 01/20/2006